Industries
GoHighLevel reporting for pest control franchises.
RollupFox consolidates the lead and pipeline data from every pest control branch's GoHighLevel subaccount into one corporate report. It standardizes inspections, estimates, and service plans sold so head office can compare branches at a glance.
How pest control networks run on GoHighLevel
Pest control franchises usually run one GoHighLevel subaccount per branch. Each branch fields inspection requests, books inspections, sends estimates, and closes recurring service plans.
What differs between branches is the wording. Inspection calendars, estimate stages, and disqualification reasons are named locally, so corporate can't simply add them up.
RollupFox applies one set of KPI rules across branches, turning inconsistent local setups into a single comparable pipeline view.
The specifics vary branch to branch. Recurring service plans and one-time treatments may sit in different pipelines, seasonal demand shows up as its own tags, and territory or route details live in custom fields that no two branches fill in the same way. Estimate and disqualification stages get their own local wording as well.
RollupFox reads each branch's objects as they are and lines them up against your corporate rules. That lets head office compare inspection volume, estimates sent, and service plans sold across the network, and see where out-of-area leads are consuming time without turning into signed plans.
For a service business, that distinction matters. Growth comes from booked inspections that convert into recurring plans, and from spotting the branches where inspections are happening but plans aren't closing.
With every branch measured the same way, head office can coach the branches that need it and copy what the strongest branches are doing, instead of guessing from incomplete exports.
The corporate dashboard makes that routine. Head office can open service plans sold, see the branch-by-branch breakdown, and know at a glance how many branches are included in the number.
When a branch's inspection volume looks low, the same view shows whether it's a real slowdown or a branch that hasn't finished mapping its inspection calendar yet.
An example corporate scorecard
A pest control roll-up typically centers on these KPIs.
| KPI | Counts from in GoHighLevel |
|---|---|
| Inspection requests | Contacts created or tagged as inspection requests |
| Inspections booked | Appointments on the inspection calendar |
| Estimates sent | Opportunities in the estimate-sent stage |
| Service plans sold | Opportunities marked Closed-Won |
| Disqualified (out of area) | Opportunities in the disqualified/lost stage |
| Lead source | Source field and source tags on contacts |
Illustrative scorecard. The exact KPIs depend on your network's process.
One inspection KPI, three branch names
Three branches schedule the same first visit under different calendar names (illustrative):
| Location | Inspection calendar |
|---|---|
| Branch A | Free Inspection |
| Branch B | Initial Service |
| Branch C | Property Evaluation |
You define Inspections Booked once. RollupFox matches the closest names automatically and flags the outlier where the wording diverges. A quick location override points that branch's KPI at its own calendar, and the corporate inspection count is consistent.
Trusted totals across branches
Every KPI shows the number of branches included, and a branch counts only after its mapping is matched or overridden.
A branch that hasn't mapped its inspection calendar is flagged and excluded from that KPI until it's fixed, so the network total isn't dragged down by a zero that shouldn't be there.
Who uses it
Operations directors
See which branches convert inspections into signed service plans.
Regional managers
Compare branch inspection volume and close rates against the network average.
Frequently asked questions
How are inspections counted if branches use different calendars?
One Inspections Booked rule matches each branch's inspection calendar by naming convention. Branches named too differently are flagged and resolved with a location override.
Can we separate service plans sold from disqualified leads?
Yes. Service plans sold come from Closed-Won opportunities, while disqualified out-of-area leads come from the disqualified or lost stage, so they never inflate each other.
Does an unmapped branch count as zero?
No. An unmapped branch is flagged in mapping health and left out of the affected KPI until it's resolved.